CEO TAM MCDONALD CHAIRS PANEL AT MOBILE HEALTHCARE SUMMIT
Reflecting the growing profile of Harley Street in the wider world of healthcare, HSW chief executive Tam McDonald will be chairing a panel discussion at the second annual Mobile Healthcare Industry Summit, being held on 21 & 22 September at the Radisson Blu Hotel in central London.
Posing the question “What does personalisation of healthcare mean for you and your clinical practice?”, the panel will involve a selection of technology and medical specialists – the focus will be on London doctors but one hails from as far afield as The Mayo Clinic. Among the issues being addressed will be the implications for improved care of the latest wireless technologies; as well as the challenges to the traditional doctor-patient relationship, and the potential for doctors of extending their clinical reach through contact with wider-flung patient communities.
“These are all vital questions,” Tam McDonald says. “Patients are getting more involved in health decision-making at precisely the time that the provision of health services is becoming more individualised to their needs while, at the same time, the power of the Internet and the reach of mobile phones is bringing together stronger communities of interest among patient populations.”
The Mobile Healthcare Industry Summit, staged by business information group Informa PLC, brings together top industry executives from the mobile and telecommunications industry and from the world of medicine. The inaugural event, held last December in London, involved a drinks reception hosted by the Harley Street Alliance of leading clinics and doctors. On that occasion, Mr McDonald talked of the growing influence of the new communication technologies in bringing the traditional expertise of the UK’s top doctors to the attention of a global audience of consumers.
“These are exciting times for innovation in health,” he says, “whether you are a telephone company executive, a doctor, or an entrepreneur. The challenge from the perspective of patients and customers is to create a collaboration of interests that is inspired by anticipated benefits to the so-called “end users”, rather than by the “box of tricks” approach of technology created for its own sake. To this end, the alliance of these industries is vitally important.”
11 August 2010
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For more information about the Wireless Healthcare Summit, go here.
If you would like to discuss your potential involvement in the summit, e-mail tam@harleystreetworld.com.